FOUR MISTAKES THAT COST AGENTS $264 MILLION LAST YEAR

Today, over two-thirds of all Realtors® reported having a website, one in ten reported having a real estate blog, and more than half are using social media. Sound good, right? Not so fast.

According to the National Association of Realtors® Member profile, the typical Realtor® brought in only four inquiries and did only 3 percent of their business…

It is said that you can only feel one emotion at a time and when you laugh, it is virtually impossible to feel stress, fear, anger and sadness.

I love to laugh. That deep gutt splitting, resonating laugh that makes other people giggle and they don’t even know why. There is an agent in our office who’s laughter is infectious and I am so grateful that she uses it often.

What are the sweet spots in your business? What are the most fruitful aspects of your luxury real estate marketing practice? What is working to produce results consistently? These are the questions that can get you focused on what works and know what needs to be discarded or pruned from your winning formula.

When renting a home, don’t settle for the first place that comes along. A variety of important details should be analyzed prior to signing a lease. By doing this, you can be sure that your new home will be truly comfortable and convenient.

1. Location
Take into consideration the proximity of the rental property to your place of work or to your child’s school. Also, find out about the neighborhood where you may live. Is it safe? Is it situated on …

A few years ago we discovered a company that gathers information about wealthy people and sells it to product and service providers and also charities who target high net worth individuals. Our interest was to see if there was a beneficial application for luxury real estate marketing professionals.

Want some valuable information to share with your contact database, post on your LinkedIn, facebook, add to your website, tweet and get out to every possible social network you can? Here it is!!!  I am posting this again!!!  Everytime I post it, I hear back from several veterans and/or family members who had life changing outcomes.
Every Year I post this information and will continue to do so as long as these programs are viable benefit programs for Veterans and their spouses.  There are two, little known, Veteran benefits available that; …

One of the best venues to understand the marketing arena is by watching the Superbowl. The Superbowl reaches over 90 million viewers, and the advertisers’ intent is to generate “buzz”, and to firmly establish their position in the marketplace. As luxury real estate marketing and brand strategy consultants, we pay close attention to how luxury purveyors are differentiating themselves in their arena.