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[8 Mar 2010 | 4 Comments | 877 views | by Stefan Swanepoel]
Is Print Finally Dead? READ ALL ABOUT IT!

December 2009 saw the demise of Editor & Publisher Magazine, which had been around since 1854. It lays claim to being the chief chronicler of the American newspaper industry and has presided over the business for 125 years and is a clear signal that an era is rapidly drawing to a close.

NEWSPAPERS

Daily newspapers have been losing between 2% and 5% per year of their circulation base during the last 10 years. In 1940 there were 1,878 newspapers in the U.S. with a total circulation of 32.4 million. …

Advertising/Marketing, Advice and Guidance, Blog Marketing, Buying & Selling A Home, Client Relationships, Coaching & Mentoring, Education & Training, General, Generational Selling, Inspirational, Marketing, Mortgages & Loans, New Agents, Productivity, Professionalism, Real Estate Careers, Real Estate Marketing, Real Estate Technology, Real Estate Trends, Sellers, Specialty Services, Technology »

[2 Mar 2010 | One Comment | 506 views | by Archives]

First impressions are almost always irreversible and can make or break your connection in a matter of seconds, and how you connect on and offline will make determine if you will win or lose!
What can you do differently than you have been doing?  Are you relying on the same old things, systems, and habits…. or even more concerning, doing the same things your competitors are doing?
Today’s savvy consumer knows what they want, and are not willing to pay for services that do not meet their need. The largest buying segment …

Advertising/Marketing, Advice and Guidance, Agent Productivity, Business Planning, Client Relationships, Coaching & Mentoring, Education & Training, Featured Post, Lead Follow-Up, Lead Generation, Marketing, New Agents, Productivity, Professionalism, Prospecting, Real Estate Careers, Real Estate Marketing »

[2 Mar 2010 | 4 Comments | 412 views | by Dirk Zeller]

The creation, control, and conversion of leads determines the revenue and success of your business.  Most Speakers, Trainers, Coaches, and Authors focus a lot of their time on the creation of leads.  They try to sell you their “lead generation system” – the system that creates thousands of leads for you!  We have all heard of these third-party Internet companies that, in most areas, are charging Agents lots of money for low quality and low conversion rate leads.  The only people who are making money out of this deal are …

Buying & Selling A Home, Generational Selling, Internet/eCommerce, Luxury Housing, Marketing, Professionalism, Real Estate Technology, Real Estate Trends »

[2 Mar 2010 | No Comment | 158 views | by Ron & Alexandra Seigel]
Mesmerized by Social Networking? Just Pick Up the Phone!

Too many luxury real estate marketing professionals have become mesmerized by the mechanics of online social networks and have all but forgotten the phone call as being a vitally important component of professional networking.

Advertising/Marketing, Advice and Guidance, Agent Productivity, Broker Profitability, Career Development, Client Relationships, Coaching & Mentoring, Inspirational, Lead Generation, Marketing, New Agents, Productivity, Professionalism, Prospecting, Real Estate Marketing, Real Estate Technology, Technology »

[22 Feb 2010 | No Comment | 234 views | by Matt Jones]
Max-Bang Series: Starting with Basics

Look around.  Today, agents are dropping like flies.  Real estate brokerages are closing on nearly every corner.  Good people are leaving the real estate business like rats from a sinking ship.  Not that I have any first hand knowledge about rats and sinking ships.  Where do they go anyway?
I digress.  Why are they leaving the industry?  Primarily for one reason:  They can’t afford to stay.  In other words, the real estate business as it is today is not profitable at all for many of us, and only marginally profitable for …

Advertising/Marketing, Advice and Guidance, Agent Productivity, Blog Marketing, Broker Profitability, Business Planning, Buying & Selling A Home, Career Development, Client Relationships, Coaching & Mentoring, Economy & Housing Bubble, Education & Training, Featured Post, General, Inspirational, International Real Estate, Internet/eCommerce, Lead Follow-Up, Lead Generation, Listing Presentations, Marketing, Motivational, New Agents, Productivity, Professionalism, Prospecting, Real Estate Careers, Real Estate Marketing, Real Estate Technology, Real Estate Trends, Sellers, Specialty Services, Technology, Time Management, Uncategorized »

[14 Feb 2010 | No Comment | 294 views | by Matt Jones]
Zero2Hero Agent Challenge 2010: Final Appeal!

It’s almost time to start our Zero2Hero Agent Challenge 2010, but it’s not too late to for you to enter.  We already have a good sized field of contestants and we hope to get started soon.  So far we have agents from Georgia, California, Hawaii, Florida, Michigan, Idaho, Minnesota, Nevada, Texas, and even one from Hong Kong.   We have agents from big cities and small towns.  We have new agents, and agents starting over.  From national franchises and local independents.  In short, we have a great sample of the real …

Advice and Guidance, Broker Profitability, Business Planning, Buying & Selling A Home, Career Development, Client Relationships, Coaching & Mentoring, Economy & Housing Bubble, Education & Training, General, Generational Selling, Inspirational, International Real Estate, Lead Generation, Marketing, Mortgages & Loans, Motivational, New Agents, Productivity, Professionalism, Prospecting, Real Estate Careers, Real Estate Marketing, Real Estate Technology, Real Estate Trends, Sellers, Time Management, Uncategorized »

[13 Feb 2010 | One Comment | 208 views | by Archives]

Okay… The holidays are over and we are at the half way point of the first quarter of a new year…..So the question is…What has changed in how you are doing (or not doing) your business to make real money?
We are all prisoners of our habits, and especially after a certain age, it is tough to “change”. It’s been said, that if we keep on doing what we’ve always done, we’ll keep on getting what we have always gotten….but that is not true anymore! In today’s competitive marketplace we may …

Advice and Guidance, Agent Productivity, Career Development, Client Relationships, Coaching & Mentoring, Education & Training, Featured Post, Marketing, New Agents, Productivity, Professionalism, Prospecting, Real Estate Careers, Real Estate Marketing, Time Management »

[9 Feb 2010 | No Comment | 236 views | by Dirk Zeller]
CUSTOMER SERVICE DOESN’T EQUAL ACCESSIBILITY

For 30 years we have been taught, as REALTORS® we must be there for our clients. I hear it all the time from Agents across North America; “I want to be there for my clients.” What does ‘be there’ mean? Does ‘be there’ mean we are available 24 hours, 7 days a week for our clients? Does it mean that we miss soccer games, tee ball games, and piano recitals? For many Agents that is exactly what it means! Many of us equate access with service. We have been trained …

Advertising/Marketing, Advice and Guidance, Agent Productivity, Broker Profitability, Business Planning, General, Internet/eCommerce, Marketing, New Agents, Professionalism, Real Estate Careers, Real Estate Marketing, Real Estate Trends »

[4 Feb 2010 | 27 Comments | 1,727 views | by Matt Jones]
This is Hilarious! (Must Read!)

I had a funny thing happen to me this week and I felt compelled to share it with my readers.  I got back to the office yesterday evening and there on my desk was a big envelope from Re/Max Corporate Headquarters.  Hmmmmm.  I opened it up wondering what it could possibly contain.  To my amazement, it contained a letter from their legal department!
The letter was what is known in legal circles as a “cease and desist” letter.  For the uninitiated, a cease and desist letter is a formal demand that …

Advice and Guidance, Agent Productivity, Inspirational, Motivational, Productivity, Professionalism »

[4 Feb 2010 | No Comment | 428 views | by Verl Workman]

Have you ever noticed how the busiest people seem to get more referrals, more listings, more buyers and then, when they can’t possibly have any more time available, even more business comes their way?

Some call it an aura, others call it a success attitude or the law of attraction. Call it what you like—I simply believe that when you are consciously and productively engaged in doing activities that generate business, you radiate a feeling of success, and when that happens success begins to follow you.